29 July 2022
Photos get ‘likes’, Captions get sales!

Photos get ‘likes’, Captions get sales!


How much attention do you pay to your Instagram post captions? Sure, you may focus on the images and videos you post but as a brand or business, it’...
22 July 2022
Ways to strengthen your business reputation

Ways to strengthen your business reputation


As a business you may strive to make more money but what is even more important particularly since it affects your ability to consistently attract cus...
15 July 2022
You need this in your marketing toolkit!

You need this in your marketing toolkit!


In today’s Marketing landscape, one thing is for sure- content is king! However, whilst much of your marketing may be rooted in words and images, it...
08 July 2022
Easy breezy summer ideas to boost sales!

Easy breezy summer ideas to boost sales!


Carnival has ended but what are your plans for your business/brand for the next two months? If you want to drive sales during the next month or two, y...
01 July 2022
Marketing missteps that kill start-ups

Marketing missteps that kill start-ups


This week I am sharing some common marketing mistakes that start-ups make which end up hurting the success of their brand/business in the long run. Le...
24 June 2022
Overcome your Public Speaking fears- the PR Consultant speaks!

Overcome your Public Speaking fears- the PR Consultant speaks!


Last Monday saw the unveiling of the Miss SVG contestants 2022. It was great to hear that a Public Speaking coach is indeed part of the team and it de...
17 June 2022
Embrace these two Marketing trends now!

Embrace these two Marketing trends now!


If you work in Marketing and have your finger on the pulse of what’s happening, you will realize that Marketing trends are continuously changing and...
10 June 2022
Maximize your  impact by doing this!

Maximize your impact by doing this!


“So many platforms, radio stations, online news sites etc… what type of content should I share?” This is a question often asked by business owne...
03 June 2022
You can’t build a brand without your team!

You can’t build a brand without your team!


This week I am switching the focus away from external Marketing to internal Marketing. Very often when we talk about branding, we forget one of the mo...
27 May 2022
Why your educational institution needs a crisis communication plan: Part 1

Why your educational institution needs a crisis communication plan: Part 1


No-one likes emergencies, worse yet emergencies at a school. Unfortunately, these emergencies don’t come with advance notice hence the need to plan ...